For the first time ever at New York Comic Con, there will be a NYCC 2018 Blizzard Entertainment booth (#522) through October 4-7 (as seen in this NYCC page). I do have to point out that the map shows booth 522 is taken by Direct TV. The Mobile App also shows the same result. There is definitely a mistake. Last time the Mobile App was updated was April 2018. I reached out to Blizzard Entertainment to learn more. Follow on Twitter @Blizzplanetcom for updates.